Are you sending email marketing or are you sending spam? Is anyone getting your mail, and if they're getting it are they reading it? If your current email marketer can't tell you this you're burning money and if you're thinking of emailing newsletters or marketing material, this is what you should be asking. Simplicity provides a professional service which:
Is CANSPAM 2003 compliant.
Keeps your email domain and server on spam blacklists.
Automatically manages subscriber lists, including subscribes from your website and unsubscribes.
Saves you money by automatically removing dead addresses from subscriber lists.
Is pre-screened against spam filters to guarantee delivery.
Reports when and to who mail is delivered, read and which links are clicked.